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GLPC’s
Mission Mangalam MoUs to connect govt. poor and scholar
January 10, 2011
Gandhinagar, 10 January, 2011
On the occasion of the Golden Jubilee Year celebration of
Gujarat State, Hon. Chief Minister Shri. Narendra Modi
launched an ambitious campaign by the name MISSION MANGALAM.
The objective is to organize the poor into Self Help Groups
/ Sakhi Mandals, link them with banks, build capacities in
them and lead them towards sustainable livelihoods.
To implement this mission a company was formed in April 2010
by the name Gujarat Livelihood Promotion Company Limited (GLPC).
This company has initiated a major program of
Corporate-Business Partnerships to conceptualize and
implement projects in rural areas which would generate more
than a MILLION LIVELIHOODS, to be realized in the next 3 to
5 years.
This initiative has got overwhelming response from some of
the biggest industries and business houses in the country.
Till now more than 32 companies have expressed their
commitment to sign MoUs with GLPC during the Vibrant Gujarat
Summit, 2011, held this week.
It is estimated that these MoUs would trigger projects which
would generate and augment livelihoods in the rural areas of
Gujarat to the tune of 12 lakhs i.e. 1.2 million in the next
3-5 years. The total financial commitments to enable the
above would be exceeding Rs. 20,000 Crores.
These MoUs would be signed during a seminar organized under
the aegis of Rural Development Department by GLPC upon the
theme INCLUSIVE DEVELOPMENT THROUGH SOCIAL BUSINESS
ENTERPRISES. This seminar would be addressed by eminent
thinkers and practitioners. Dr. Usha Thorat, former Deputy
Governor, RBI would give the financial perspective and Dr.
Bibek Debroy, eminent economist and academician would
present the economist’s perspective during the Seminar. Mr.
B.K. Sinha, IAS, Secretary, Rural Development, Government of
India would be the Chief Guest in the Inaugural session.
Mr. Kishore Biyani, Chairman Future Group would give the key
note address in the seminar and would sign one of the
biggest MoUs to link 100,000 members of Sakhi Mandals with
livelihoods over the next 3 to 5 years. Future Group would
make Gujarat the hub of their backward integration and
procurements. Future Group with the assistance of GLPC would
identify the activities and the beneficiaries, impart skill
training, facilitate financing from banks, manage production
systems and buy back of the entire production.
Another major MoU signatory is the National Spot Exchange
Ltd. (NSEL) whose M.D. and CEO, Mr. Anjani Sinha would also
be speaking on ‘Empowering Small and Marginal Farmers
through Transparent Market Mechanisms’in the seminar. NSEL
with the assistance of GLPC would expand its operations in
Gujarat and focus on the most backward talukas and the
small, BPL and marginal farmers and would reach out to
500,000 farmers in the next 5 years by ensuring transparent,
fair and rewarding market linkages.
Other major companies who are entering into MoU include the
Canadian company McCain, ITC, Arvind Group, Vivante Pure
Foods, Abellon Clean Energy, Godrej AgroVat, Jain Irrigation
Systems, Fab India and Ashima Group.
Jaipur Rugs, the biggest Indian exporter of carpets would
be signing MoU to link 50,000 people with different
processes in carpet making over the next 5 years. Founder
CMD, Mr. N. K Chaudhary would be a Guest during the seminar
and would be signing the MoU.
One of the innovative projects envisaged in collaboration
with Tata Motors is regarding strengthening the rural
transportation system engaging SHGs. It is estimated that
about 25,000 livelihoods can be generated through strategic
interventions in this sector which would be jointly explored
by Tata Motors and GLPC in the next 3 months. The objective
is also to complement the interventions under other MoUs of
GLPC which would require a strong backbone of rural
transportation.
GLPC is also focusing on empowering the AGARIYAS (Salt Pan
Workers) and the SAGAR KHEDUS (Fishermen Community) through
various interventions. GLPC and SABRAS Pvt. Ltd. would be
forming a Producer Company of salt-workers, where the
salt-workers would be the share holders and co-owners of the
company. This would empower the salt-workers and help in
easy financing, technology up-gradation and marketing.
One of the notable achievements of the efforts of GLPC is
that the skill training component of all the ventures has
been agreed to be borne by the National Skill Development
Corporation (NSDC) of Government of India. The Chairman, Mr.
M.V. Subbiah and CEO, Mr. Dilip Chenoy would be attending
the Vibrant Gujarat Summit 2011 to sign the MoU.
The initiative has also got overwhelming support from Banks
and Financial Institutions and GLPC has got MoU offers of
more than Rs. 15,000 Crores from the Banks to finance the
above projects. SBI would be the largest contributor with
Rs. 5,000 Crores earmarked for these projects over the next
3 to 5 years. Dena Bank and Bank of Baroda would be signing
MoU for Rs. 3,000 Crores each. NABARD would also be signing
MoU to strengthen the whole initiative.
Mr. D.L. Rawal as Chairman of State Level Bankers’ Committee
would sign the MoU on behalf of all the bankers of the State
assuring that all the 2,00,000 SHGs of Gujarat would be
linked with a minimum of Rs. 50,000 as Micro Finance through
Cash Credit within the next 12 months. This would ensure
liquidity of more than Rs. 1,000 Crores directly assisting
25,00,000 members of the Self Help Groups and thereby
impacting more than 1 Crore population of the State. This
would be the biggest Microfinance intervention in the
country till date.
Indian Institute of Management, Indore (IIM-I) has applauded
this concept and the initiative. Mr. N. Ravichandran,
Director, IIM-I would be signing the MoU to make this
initiative an exemplary case study in their curriculum. Over
the next months senior faculty members, research fellows and
students of different management programs would be attached
with GLPC to study and document the above interventions.
IIM-I would also enable training and capacity building of
senior GLPC managers and implementers of the livelihood
initiatives.
Several institutions have come forward to join the
initiative and sign MoUs during the Summit. The Energy and
Resources Institute (TERI), headed by Nobel laureate Dr. R.
K. Pachauri would be signing MoU with GLPC to be a resource
and knowledge partner in many of the above interventions.
KVIC, GIDR, EDI, EDC and all the Agricultural Universities
of Gujarat are signing MoUs to partner with GLPC. The global
consultancy firm Ernst & Young is assisting the entire
intervention as a knowledge partner.
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